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Dear Consultant: What is your recipe for a stronger housing market in 2026?

JBREC 2026 outlook: renter population to grow sharply; Sunbelt rental supply absorption, Midwest/Northeast rent growth, and build-to-rent moving from prep to production.

Single-Family RentalU.S. National
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John Burns Research and Consulting reviews homebuilder incentive strategies designed to boost sales without reducing base prices amid muted new home demand.

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CRE Capital Markets Are Tightening

John Burns Research and Consulting analyzes tightening commercial real estate capital markets, covering inflation, Sunbelt rental growth and shifting build-to-rent policy across the apartment sector.

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Q3 2025 recap: cooling prices, multifamily rebounds, and other fundamental shifts

JBREC Q3 2025 housing recap covering the rental rebound and the interplay of build-to-rent and apartments as rental supply tapers from its peak and the sector firms.

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New Build-to-Rent Survey: spring brings modest rental growth amid regional and product differences

JBREC Q1 2025 BTR survey: blended rents +1.3% YoY; most move-outs are renters buying homes, not rent hikes; Midwest leads, Southwest lags.

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Starter homes cost $1,091 more per month to purchase than rent

JBREC: buying a starter home costs $1,091/month more than renting (vs $233 historical average), driving demand toward single-family rentals; market-by-market premiums analyzed.

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